Better than ‘traditional marketing channels’ says one credit union

first_img continue reading » ShareShareSharePrintMailGooglePinterestDiggRedditStumbleuponDeliciousBufferTumblr Instead of spending dollars on traditional marketing, one CU is experimenting with a new way to sway consumers—paying them to read their materials.West Community CU here has begun offering Plinqit—a brandable, savings app owned by startup Ann Arbor, Mich.-based HT Mobile Apps that pays users for engaging with content.The Plinqit mobile platform is free, simple and easy to use, according to the credit union.“We chose Plinqit as a better way to introduce ourselves to potential members and to work with existing members rather than relying on traditional marketing channels,” said Koren Greubel, VP of marketing for West Community. “Plinqit has a Build Skills application that pays users for engaging with content by watching a video or reading an article from the Plinqit library. Users take a short quiz and are rewarded for learning more about personal finances, creating higher user engagement.”last_img read more

Alpha, Slingerz barred from 2017 Caribbean Club Championship

first_imgALPHA United FC and Slingerz FC are barred from participating in this year’s Caribbean Club Championships according to a release yesterday from the Guyana Football Federation (GFF).CONCACAF has informed the GFF on January 9 last that Alpha United FC and Slingerz FC will not be allowed to participate in the 2017 Caribbean Club Championship since the Regional Body has deemed that the clubs are not in good standing with the GFF.Both clubs, by virtue of being the top two place-finishers in the Season 1 of the Elite League, qualified to participate in the Championship.However, CONCACAF ruled that because the clubs are not in good standing with the GFF, in accordance with Section 111 art. L, of the Caribbean Cup Championship Regulations, and “with the aim of properly safeguarding the integrity, smooth operation and running of the competition, (we inform you that) Alpha United Football Club and Slingerz Football Club are not eligible to participate in the 2017 edition of the Caribbean Club Championship.”The genesis of this development began when Alpha United FC and Slingerz FC, along with two other clubs, objected to the expansion of the Elite League. Subsequently, the GFF engaged in extensive consultations and negotiations with the clubs in question in an effort to add`ress their concerns.These consultations proved futile and the GFF reached out to CONCACAF who then provided comprehensive constitutional guidance that confirm the GFF’s authority to “draw up regulations governing the conditions of participation and staging of competitions organised by the Federation.” This interpretation by CONCACAF, sent to the clubs on November 24, 2016, was acknowledged by the clubs but not contested.The clubs, in the said letter of November 24, 2016, were formally notified that their actions would affect their standing with the GFF. In pursuance of the GFF’s statutory obligation, CONCACAF was then formally informed on December 13, 2016, that four clubs had withdrawn their participation in Season 2 of the Elite League.This then led to CONCACAF on January 9 advising the GFF that Alpha United FC and Slingerz FC were ineligible to participate in the 2017 edition of the Caribbean Cup Championship and directing that the clubs be so informed. This the GFF did on January 10.The GFF is particularly saddened by this turn of events as, ultimately, it is the players who are most affected. However, we encourage the clubs to recognise the need for their players to participate in active football. The GFF remains ready to guide and support the process.last_img

MBB : Jardine sparks SU with heady play late in win over Hoyas

first_imgScoop Jardine scored three points, went 1-of-7 from the field and turned the ball over four times against Georgetown on Wednesday. Most of the shots that he missed, he missed badly.Still, the senior point guard repeatedly found the ball in his hands as Syracuse struggled to break down the Hoyas’ 2-3 zone. And while he failed to create for himself, he said he got into a rhythm creating for his teammates in the second half.‘It’s controlling the game,’ Jardine said. ‘That’s my job. That’s what I’m here to do. That’s what makes our team run.’Although the rest of Jardine’s stat line was less than stellar, the senior point guard dished out eight assists —six of them in the second half and overtime —against Georgetown to help No. 2 Syracuse (24-1, 11-1 Big East) to a 64-61 overtime win over the No. 12 Hoyas (18-5, 8-4 Big East) in the Carrier Dome. He played all 25 minutes after halftime, and his six helpers in that span led to 17 points for the Orange, including Kris Joseph’s game-winning 3-pointer with 29 seconds left in overtime. To cap it off, Jardine forced Jason Clark into a turnover on Georgetown’s last possession that secured the win for SU.‘Scoop’s a great point guard,’ Joseph said. ‘I’ve been alongside him for four years now, and it’s just great to have a player like him on your side. I would hate to have to play against Scoop because he makes the right decisions.’AdvertisementThis is placeholder textJardine turned almost entirely into a passer in the second half and overtime against Georgetown. After playing only seven minutes in the first half, the senior started off the second with a layup and a foul over three Hoyas defenders to spark an 8-0 SU run.From there, it was his calming demeanor that took over the game for the Orange.‘Me controlling the team, I have the ability to get everybody all on the same page with my personality and the way I play,’ Jardine said. ‘So for the most part, today in the second half, I was able to do that.’Although Georgetown had played mostly man-to-man defense throughout the year, it relied on a 2-3 zone against the Orange. While it threw off his SU teammates, Jardine seemed unfazed by the different look.His first assist in the second half came just after the Hoyas took a 37-35 lead. The senior caught the Hoyas backline napping and connected with center Fab Melo for an alley-oop to tie the game.On Syracuse’s next possession, Jardine came around a C.J. Fair screen at the top of the key and dished off to an open Joseph on the left wing. Joseph then knocked down the triple in rhythm to put SU in front by two.‘I thought he was making plays (in the second half) rather than trying to make a shot,’ head coach Jim Boeheim said. ‘I thought he made some plays in the second half, and he got five or six assists trying to get in the lane and making plays.’Jardine set up two more 3s in regulation along with a three-point play for Melo that started with a dunk.With the scored tied at 61-61 in overtime, he turned a broken play into the game-winning triple.After a timeout, Boeheim’s original set fell apart when Georgetown’s defense collapsed on Joseph as he tried to drive to the hoop. The senior kicked it back out to Jardine with 10 seconds on the shot clock.Jardine then set up a new play, drove around a Melo screen on the right wing and found a wide-open Joseph on the left side for the game’s final bucket.‘Sometimes, that’s what happens in basketball,’ Jardine said. ‘You just have to play off of instinct in basketball, and that’s what I did right there.He then came up with an equally as important play on the defensive end by harassing Clark on the perimeter and knocking the ball free before the Georgetown guard knocked it out of bounds.While Jardine’s final stat line wasn’t perfect, the good still outweighed the bad for the Orange’s only true point guard.‘He’s really the only point guard that gets us into plays, gets us into set and makes plays,’ Boeheim said. ‘He’s going to make a bad play once in a while, but he makes good plays. And we need that. We need him doing that.’[email protected] Published on February 8, 2012 at 12:00 pm Facebook Twitter Google+center_img Commentslast_img read more

Clayton Kershaw leads Dodgers to Saturday split against Washington Nationals

first_img“It’s probably as close as I can remember his stuff being to his no-hitter day last June,” Dodgers catcher A.J. Ellis said. “Both breaking balls (slider and curveball) were just so dominant. Any time I asked for them, they were well-executed and located extremely well.”Kershaw threw 101 pitches before Kenley Jansen took over in the ninth inning.The two teams will close out their three-game series Sunday. In a matchup of two Cy Young Award front-runners, Zack Greinke will start for the Dodgers and Max Scherzer will start for the Nationals. Kershaw showed there’s still time to elbow his way into this awards race.After a subpar start to the season, the reigning National League MVP has a 1.36 earned-run average over his last 10 starts. He hasn’t allowed a run in his last 24 innings and seemed to thrive on a hot and humid day in Washington. “I think I threw probably the best slider I’ve had all year,” Kershaw said. “That was encouraging. I felt I could throw it how I wanted to every single time.”Bryce Harper, the Nationals’ star oufielder, struck out in all three of his plate appearances against Kershaw.When he finally saw Jansen in the ninth inning, Harper exploded for a two-run home run that spoiled the Dodgers’ shutout bid.The Dodgers jumped on Washington right-hander Doug Fister for four runs in five innings, using nine singles. Their 13 hits in the game were a welcome departure for a team that has often lived and died by the home-run ball.The game began less than 45 minutes after the Dodgers lost 5-3 to the Nationals in the completion of the suspended game. Matt den Dekker’s two-run home run off Pedro Baez in the eighth inning made the difference.The Nationals were leading that game 3-2 on Friday night when a faulty circuit breaker blacked out several banks of lights for a third time in the middle of the game.The game resumed in the top of the sixth inning when the two teams returned to the park early Saturday, joined by a sparse crowd. Adrian Gonzalez quickly tied the game 3-3 with a solo home run. The Dodgers put two runners on base against Nationals closer Drew Storen in the ninth inning but could not score. Joc Pederson hit a foul ball a couple feet left of the left-field foul pole, barely missing a three-run home run that would have given the Dodgers a 6-5 lead, before striking out to end the game.Kershaw immediately popped out of the dugout to begin his famously regimented pregame routine.“We were able to be pretty much on schedule,” Ellis said. “I think we had 38 minutes as opposed to the usual 45. He did his normal throwing program, his normal bullpen work, to get ready.”It worked for Kershaw on Saturday, just like everything else. WASHINGTON, D.C. >> The Dodgers started one game and finished two Saturday at Nationals Park.They won the game started by Clayton Kershaw and lost the game that began Friday night, was suspended after five innings due to poor lighting, and resumed about 15 hours later.The only thing that was lights-out Saturday was Kershaw.Making his first start since he pitched an inning Tuesday in the All-Star Game — and lost — Kershaw scattered three hits over eight scoreless innings, didn’t walk a batter and struck out 14 in a 4-2 Dodgers win. The 14 strikeouts were one shy of his career high.center_img Newsroom GuidelinesNews TipsContact UsReport an Errorlast_img read more