Perths Crowning touch to boost tourism

first_imgCrown Towers Perth, Artist’s Impression Source = e-Travel Blackboard: P.T Crown Limited’s new project; the six-star, 500-room luxury hotel, Crown Towers Perth is set to significantly impact tourism in Western Australia, according to the local industry. Crown has invested $568 million into the hotel’s construction, which will begin in 2013 and take three years to complete, opening for business in 2016. The new hotel will become part of the Burswood Entertainment Complex, which Crown Limited purchased in 2004 for $900 million, making the company’s total investment in Perth $2.2 billion. Western Australia premier Colin Barnett said Crown Towers Perth was expected to produce $60 million in annual tourism expenditure and draw an additional 79,000 extra visitors to Western Australia each year.“This will go a long way to alleviating the chronic room shortage that has been negatively affecting Perth’s tourism industry and the overall WA economy.” Tourism Minister Kim Hames noted the advantages the new hotel would possess for WA tourism, employment, room numbers and entertainment.“Crown Towers is a welcome asset for tourism in this State and will particularly assist in catering to the emerging Chinese and other Asian markets,” Ms Hames said.“This new development will be of great benefit not just for visitors, but also residents with new jobs for workers, and fresh entertainment options for West Australians.”“Perth currently leads all Australian capitals on occupancy, average room rates and revenue per available room, however only 223 net new rooms have been opened in the city since 2006, none of which involved a new hotel opening.” Upon completion, Crown Towers will be the largest hotel in Perth and will take hotel room capacity at Burswood to nearly 1,200 rooms, according to a statement released by Burswood Entertainment Complex. Burswood Entertainment Complex agreed to purchase the land for the development of Crown Towers Perth from the State Government at $60 million. In keeping with the principle agreement with the Government and to meet the expected increase in demand from the growing population and increased visitor numbers to Perth, the Government has not opposed an application for 500 additional gaming machines and 130 additional gaming tables, including new private gaming salons, subject to approval from the Gaming and Wagering Commission of Western Australia.last_img read more